Strategy/Mgmt
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Strategy/Mgmt *
I've helped brands like Pickle Everything and artists like CHYL, and more grow their online presence through strategic content strategy, targeted ads, and creative campaigns. From brainstorming innovative content ideas to developing and scheduling weekly posts, I ensure consistency and engagement across platforms. Behind the scenes, I run targeted ad campaigns, analyze performance data, and use insights to refine strategies for future growth.
Beyond content creation, I’ve also led influencer outreach and secured brand partnerships, helping to expand audience reach and drive meaningful connections. My approach blends creativity with data-driven decision-making to maximize impact and results for my clients!
PICKLE EVERYTHING GAMES
Pickle Everything is an addicting, pickle-themed card game that’s taking over game nights everywhere! As the lead social media manager and content creator, I’ve helped built the brand’s digital presence and lead a team through creating engaging content across Facebook, Instagram, YouTube, and TikTok. We produce multiple pieces of content weekly, run strategic ad campaigns, and execute influencer outreach to drive awareness and sales. By tapping into trends, cultural moments, and new product launches, we’ve generated over 100K+ views and growing sales every day. Pickle Everything is now available in game stores nationwide and just launched in Barnes & Noble!
Website: https://pickleeverything.games/ Socials: @pickleeverythinggames
DJ CHYL
CHYL is an internationally touring DJ and producer making waves in the speed house scene, with over 300K+ followers across social media. From playing massive festivals like EDC and Tomorrowland to multiple support tours and her first headline tour, she’s been unstoppable. As her creative director and social media manager for over a year, I worked closely with her to develop and execute a strong social media brand. Through weekly meetings, I generated content ideas, developed scripts and shot lists, and helped shoot and edit select content around song release campaigns, merch drops and more. Behind the scenes, my creative direction helped her pages generate over 2 million views! I also had the opportunity to creatively direct one of her music videos, further shaping her visual storytelling and online presence.
socials @itschyl
